“Touch was never meant to be a luxury. It is a basic human need. It is an action that validates life and gives hope to both the receiver and the giver”– Irene Smith
Over many years working as a massage therapist I still get the overall impression that the majority of the general population continue to view a massage as a luxury treatment.
It’s seen as a special treat and something people may only allow themselves once or twice a year. Specifically on vacation it’s the thing to do or it’s the perfect birthday gift!
The benefits of a massage are numerous and something very few people are aware of.
Massage can help with balancing emotions, anxiety, circulatory issues, insomnia, joint and muscle pain. Regular massages can do miracles!
There are over 1,000 studies and published reports that offer scientific evidence on the health effects of massage therapy. But the majority of people are not well informed of the incredible benefits a massage can bring them. Also in our western society a massage is not a part of our daily routine. On the contrary, in many Asian countries it’s a part of the culture. For instance within a family, members will easily rub each other backs for 10 minutes. For those, massage is considered one of the most powerful healing tools in life.
In the past several years I am slowly seeing a change in approach and an increase in regular bookings. I believe this is directly linked to the fact that more and more people work behind computers all day and have chronic neck and back problems as a result. Life and work stress are also reasons why people book more and more routine massages. They understand that regular treatments make them more efficient allowing the body release stress quicker and recuperate faster.
Some people see the price of a massage as an obstacle. I ask you to consider that it’s all about priority in life.
I have many clients who are definitely not rich but they strongly believe that health and happiness are the key to a better life. For them a massage is definitely a necessity and surely not a luxury as it gives them all the energy, relief, peace and strength they are looking for to fully enjoy life.
Roel van Kuijck
Massage therapist and owner of Blue Tree Massage